After successfully completing the core modules at the IGC in Bremen, students of the IBSA Dual Degree Master's Program with a focus on International Entrepreneurship will expand their knowledge at the ESSCA School of Management in Paris. The French study program International Entrepreneurship offers an ideal learning platform for future operators, consultants, as well as for intrapreneurs and entrepreneurs. As a student in this program, you will benefit from your professors’ long scientific and practical expertise. Additionally, you will gain valuable insight into the process of company creation and development. You will also focus on strategic decision-making processes and their application and be able to implement this knowledge in your future career. This tripleaccredited business school will provide you with strong communication and negotiating skills and help you develop a keen eye for risk assessment.
- Triple crown accredited: AACSB, EQUIS, AMBA
- 2 degrees, 2 countries: MBA & MSc
- Innovative learning environment
- International student assistance team on campus (Bremen)
- Field trip to Berlin (optional)
- German language course (optional)
- Develop intercultural competencies
- Bachelor’s degree in business
- Minimum of one year post-graduate work experience
- High English proficiency (IELTS 6,5)
- Funding for tuition fee and ~800 Euro/month for living costs
- A global mindset
- Internship of 4-6 months during 3rd term
This module aims to introduce students to business analytics concepts required to understand contemporary business challenges. Analytical techniques will be applied to assess and resolve some of the complex challenges faced by business professionals in global industries.
GLOBAL MARKETING STRATEGIES
You will gain skill and confidence in developing strong marketing plans for global business. The course addresses marketing performance in a global context; assesses differences in country environments; and applies techniques for international market segmentation, entry strategies, risk analysis, and comprehensive marketing plans
GLOBAL STRATEGIC ANALYSIS
In this core module, students understand strategic business planning: This module introduces students to global business challenges and the methods used to address them, through careful review of effective managerial techniques, in order to ensure a winning international business strategy.
HUMAN RESSOURCE MANAGEMENT IN A GLOBAL ENVIRONMENT
Students investigate critical human resource management (HRM) topics within this module. The aim is to examine relevant elements of HRM as they relate to global business, organizational policies, and standard management practices.
Multinational Financial Management
The goal of the course is to train highly effective global managers who have advanced analytical and decision-making skills essential for conducting successful business across borders.
International Leadership (elective)
The main objective of the module Leadership is to give the course participants a general leadership overview, to explore their individual leadership styles and set feasible goals for developing their management skills.
This module is dedicated to the strategic process by which an entrepreneur has to go through to give a reality to a business opportunity. Four key stages will be addressed in this course: how to move from the idea to the project; the elaboration and formulation of the value proposition; the definition and representation of the business ecosystem; the definition of the revenue model.
Entrepreneurial or Business Development Project
The main objective of this module is to develop knowledge and practical skills related to the structuring, the formalization and the conduct of entrepreneurial projects. The module will start with the review of the Business Plan Methodology. Principal, legal, and fiscal elements necessary for the launching of an entre/intrapreneurial project will be also presented. Throughout the semester, a rich training program through different workshops will accompany students to draw up, develop and present regularly their on-going project (either individual or collective, either entrepreneurial or business development oriented). At the end, in order to prepare the final evaluation, a specific training on pitching and strategic communication will be held.
Social Business & Digital Business
This course is dedicated to students who are looking for a specialization in Entrepreneurship. The first part draws from Yunus’s social business perspective although making room for neighboring approaches like shared value and for-profit social entrepreneurship, in order to delve into the rationale of social innovation and the third sector. The course is meant to deal with the productive role of a new operator within the third sector, the social enterprise, and how its business model compares with the for-profit business model. The second part will assess and develop an accurate know-how of Internet and Digital ventures by focusing on issues and specificities, which can face digital-entrepreneurs.
This module is dedicated to business modeling and mainly business planning and all the steps through which an entrepreneur has to go to be able to draw up a business plan. After reviewing the different definitions of a business model, we will address three main components of a business plan: the entrepreneurial market study; the value architecture and the study of technical means; the financial plan and the calculation of indicators.
The objective of this module is to present the principal strategic mechanisms deployed by the start-ups, but also small and medium-sized companies, in the context of their growth and their needs in terms of creating value. After reviewing the different entrepreneurial growth strategies, there will be a focus on: the customer development processes, the monitoring operations, and the fundraising approach.
Studying at the ECCSA School of Management
As part of an internationally recognized elite group of triple-accredited business schools (AACSB, EQUIS, AMBA), the ESSCA School of Management is one of the most prestigious French "Grande Ecoles". Situated on the banks of the Seine in Boulogne Billancourt, the University is in close proximity to the French capital and takes inspiration from its innovative, entrepreneur-friendly start-up culture. The city center of Paris is an easy commute by metro. Here, you will find many attractions such as museums, galleries and cafes. If you decide to extend your stay abroad, you will have the chance to gain valuable professional experience of up to 18 months upon the commencement of your degree program.
We offer you the world with two business degrees. Within the alliance, international students not only improve their team-work skills on a continuous basis but each student is also provided with a unique indivudual support suitabe for his/her needs.“
International Student Assistance
Our International Student Assistance (ISA) assists you in different aspects of settling in: finding accommodation, handling visa applications, clarifing insurance queries and dealing with authorities both at home and abroad. This service is of course free of charge. Furthermore ISA regularly organizes excursions and events during your study in Bremen. They offer movie nights, sightseeing trips, a christmas party, BBQ and excursions to several cities.