Welcome to the Master in International Tourism Management (MBA) Course!
Dear Applicants,
Welcome to the website of your MBA course - Master in International Tourism Management (MTM), which started in 2003. It is one of the programmes on postgraduate level of the School of International Business (SIB).
This course delivers key competencies of the tourism business, focussing on international tourism management. As managers in the tourism industry need the awareness of the complexity of interrelationships of the players involved and the sensibility for changes in demands and environments, they require the skills to adjust their business policy to these changes. This needs strategic thinking, creativity, intercultural competence, communication skills and leadership, the capability of self-learning and the stimulation for organisational learning and knowledge management. With this comprehensive qualification you will be provided and finally equipped with the competitive advantage to securing a career in the tourism business. You have the choice that carries a longer mileage.
With the following download you can read an article published by Professor Rohr in the "International Graduate" (Vol. 4 Issue 1, 2003):
Professor Ulrich G. Rohr
Master in International Tourism Management, MBA
The MTM program provides students with specific competencies for the tourism business in a practiceoriented and holistic approach. It takes into account the fact that the prosperous tourism sector is recruiting more and more managers with a recognized academic qualification and with high sensitivity towards international and intercultural management needs. The program delivers key competencies required in the tourism business and build on the previous studies of students.
The core emphases of the course are the following:
- Strategic and operative marketing competence in tourism
- International and global tourism management
- Sensitivity towards the tourism environment
- Specific management competencies in tourism (e.g. project
management, e-tourism, quality management,
operations management)
Facts about MTM
| Program Duration: | Two Semesters, including Master’s Thesis and Oral Defense |
| Structure: | Full-time Program |
| Start of the Program: | October |
| Language of Instruction: | English |
| Tuition Fees: | 12,500 Euros |
| Size of the Classes: | 30 Students maximum |
| Degree Title: | MBA |
| Application Deadline: | April 15th (late applications will be accepted, if possible) |
Target Group
The postgraduate course Master in International Tourism Management (MTM) offers compulsory subjects only, all of which focus on the systematic preparation of future managers for the various tasks within international tourism management in a global environment. In order to address the complexities in coordinating the different tourism-related industries and to fulfill the need to upgrade skills in this sector, training needs to be improved.
